Book: Drive by Daniel H. Pink


"Who's gonna drive you? You." by Rui Soares - some rights reserved

Who's gonna drive you? You.

Drive by Daniel H. Pink brings insightful stories on what really motivates us. The elements of our intrinsic motivation (the one that matters) are: Autonomy, Mastery and Purpose. Beyond primordial motivation based on needs like food and sex. Farther than Industrial Era external motivation  (not quite over yet) with carrot and stick motivation (you do this I give you that… If you don’t then…).

Imperative: I am responsible for my own motivation.

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